2017-2018 Academic Catalog 
    
    Dec 06, 2019  
2017-2018 Academic Catalog [ARCHIVED CATALOG]

Marketing, General (GPS)


This plan outlines a four-year path to graduation. You are expected to satisfy all “success marker” courses, grades, and GPAs as specified. For part-time students and students needing to complete background material, this schedule represents the order in which courses should be taken. This suggested plan to four-year graduation does not replace regular advising appointments. Some course offerings may change.

Term One


  • ENG 1100 - Academic Writing and Reading Credit Hour(s): 3
  • Element 3 CORE - Global Traditions History Credit Hour(s): 3
  • Element 4 CORE - Arts / Humanities Credit Hour(s): 3
  • Element 6 CORE - Natural Science Credit Hour(s): 4

Total: 13 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.5* or better.

Term Two


  • FIN 2050 - Personal Financial Decision Making Credit Hour(s): 3
  • Element 3 CORE - Global Traditions Interdisciplinary Credit Hour(s): 3
  • Element 6 CORE - Natural Science Credit Hour(s): 4
  • Add Core - Core Course from any of the Elements Credit Hour(s): 3
  • GE - General Elective Credit Hour(s): 3

Total: 16 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.5* or better.

Total: 16 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.5 or better; Complete ACC 2010  with a C or better; Complete EC 2040 /EC 2050  with a C or better; Complete MS 2040  with a C or better; Complete MKT 2500  with a C* or better.

Total: 15 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.5 or better; Complete ACC 2020  with a C or better, Complete EC 2050  & EC 2040  with a C or better; Complete MS 2050  with a C or better.

Total: 15 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.0* or better; Maintain Marketing GPA of 2.0* or better; Complete MKT 3100 .

Term Six


Total: 15 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.0* or better; Maintain Marketing GPA of 2.0* or better.

Term Seven


Total: 15 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.0* or better; Maintain Marketing GPA of 2.0* or better.

Term Eight


Total: 15 Credit Hours


SUCCESS MARKERS: Maintain GPA of 2.0* or better; Maintain Marketing GPA of 2.0* or better.

Note(s):


* Required grade and GPA. All other minimum grades are recommended, but not required.
Wright State Core: Must complete two Multicultural Competence (MC) and two Integrated Writing (IW) courses.
Admission Requirements to RSCOB: 2.5 cumulative GPA and 30 semester hours.
Must complete ACC 2010 , ACC 2020 ; EC 2040 , EC 2050 ; MS 2040 , MS 2050 ; FIN 2210 ; MKT 2500 ; MTH 2280 ; ENG 2100  prior to taking 3000-level business courses.

Program Description


Marketing touches upon almost every aspect of our daily lives. Careers include marketing products and services to consumers and businesses (B2B marketing) and advocating for social or political causes. The American Marketing Association defines marketing as “the activity, set of institutions, and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, partners, and society at large.”

The following are a few of the areas that can lead to exciting careers in marketing: advertising and promotions, product management, public relations, sales, research, retailing.

Career Opportunities


Raj Soin College of Business Career Management Office:
Lance Cauley
Director of Career Management
lance.cauley@wright.edu

 

Wright State University Office of Career Services

http://www.wright.edu/administration/career/explorecareers/evaluatemajorscareers.html

 

 

Campus Contact Information


Academic success resources (math, writing, tutoring): http://www.wright.edu/uc/success/

Admissions: http://www.wright.edu/admissions/

Financial Aid: http://www.wright.edu/financialaid/

Additional Comments


Raj Soin College of Business
Department of Marketing
254 Rike Hall
(937) 775-3047
rscob-mkt@wright.edu

http://www.wright.edu/business/acad/marketing/

Academic Advising
100 Rike Hall
937-775-2437
rscob-isom@wright.edu